Tag Archives: FX

TV & Film Surf Report: (Don’t) Be Scared – Horror Is Now Trending On All Screens Which Is Great News For Killer Clowns, Swamp Things, And Creepy Dolls

Santa Monica, CA — With the recent success at the box office of the innovative trifecta of movies A Quiet Place, Get Out, and Stephen King’s It, the Horror genre is on quite a roll. So much so, I have … Continue reading

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TV Surf Report: Branding In Basic Cable Is A Lot Like Playing Monopoly, So Which Network is Boardwalk or Park Place?

Santa Monica, CA —Β Branding in Basic Cable is as Easy as Playing Monopoly.Β  You know what you are going to get when you advertise on MTV (teens), Lifetime (women), BET (African Americans), Food Network (Foodies), and SyFy (fanboys). However, other … Continue reading

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