Tag Archives: HBO

TV Surf Report: Super Heroes, Are We Done Yet? (Answer: No, So Stop Asking!)

Santa Monica, CA — Are we there, yet? Are we done with the Super Hero shows? No? Well, I have a suggestion and a few thoughts, and maybe, a List. Meanwhile, I just can’t keep up anymore. There are so … Continue reading

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Surf Report: California Dreamin’ On A Winter’s Day – Series To Binge, Books To Revisit, and Photos for That Inevitable Surf Memoir

Santa Monica, CA — I never realized just how much writing I did at my local coffee shop on Main Street, which has been closed for two months, and that’s exactly how long it’s been since my last Post.  Yikes. … Continue reading

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TV Surf Report: HBO Leads The Way In Branding in Premium Cable Where The Audience (But No Advertisers) Knows To Expect Quality

Santa Monica, CA — Know Your Brand. Cable Television has an easier time staking its claim than Broadcast or Streaming: It’s Not TV. It’s HBO! Premium Cable. HBO is the gold standard in subscription-based Television, still riding high with Quality Series, Original … Continue reading

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TV Surf Report: Branding In Television — Who’s Succeeding and Who’s Failing in 2017

Santa Monica, CA — These days, it’s All About Your Brand. For Networks, this is a challenge to define itself to not only its audience, but also to advertisers seeking to reach a specific audience and to creatives who seek to … Continue reading

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TV Surf Report: All Hail The Return of The Spinoff

Santa Monica, CA — Blame uber-producer Norman Lear for TV’s current trend of taking a successful series and creating a spin-off of that show.  In the ’70s, Lear created All in the Family for CBS which successfully spun off Maude, Good … Continue reading

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TV Surf Report: Ye, God(s) — Religion & Faith are Trending and Make For Topical, Compelling & Entertaining Storytelling

Santa Monica, CA — Anyone else notice that God is trending in TV right now? If you like a little Irreverence with your Reverence, then dear Reader, you are in Luck as series dealing with Religion, Faith, Mythology, and Historical Fiction … Continue reading

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TV Surf Report: Creative Remakes And Nostalgic Reboots Continue To Trend In Hopes of Breaking Through The Clutter

Santa Monica, CA — Nostalgia. Escapism. Feel Good TV. What’s Old Is New Again. And Again. Hollywood wants to soothe The Viewer with Old Chestnuts, with new takes on familiar titles and with tales of the Future in which Mankind … Continue reading

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TV Surf Report: Praise Be! Hollywood Continues to Adapt Books, Graphic Novels and Podcasts

Santa Monica, CA — Oh, we never take the book, a high-profile literary agent told me recently in a meeting about shopping best-selling books and their prospective TV adaptations. This year, Hulu hit a creative home run (and marketing tool for … Continue reading

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