Tag Archives: Pay Cable

TV Surf Report: HBO Leads The Way In Branding in Premium Cable Where The Audience (But No Advertisers) Knows To Expect Quality

Santa Monica, CAΒ — Know Your Brand. Cable Television has an easier time staking its claim than Broadcast or Streaming:Β It’s Not TV. It’s HBO! Premium Cable. HBO is the gold standard in subscription-based Television, still riding high with Quality Series, Original … Continue reading

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