Tag Archives: Reese Witherspoon

TV Surf Report: The Trends They Are Not A’Changin’, But Appointment Television is Dead (#RIP)!

Santa Monica, CA —  The Year is 2020.  It’s a new dawn. It’s a new day. It’s a new life … for me. So much good Television to watch, so little Time to do so. (And yes, I am listening … Continue reading

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TV Surf Report: Actors Who Produce … (Reese, Jordan, Elizabeth!) Taking Their Careers To That Next Level

{Updated Sept. 17, 2019} Santa Monica, CA — More and more actors are producing their own starring vehicles, setting up their own production companies, and developing material to produce but not star in, or some combo of directing/producing, etc. Studios … Continue reading

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TV Surf Report: HBO Max And What To Expect From Yet Another Blue Chip Streaming Service (Hint: Going After Women)

[Updated, Oct. 23, 2019} Santa Monica, CA — Warner Media has announced its impending launch of its own streaming service, HBO Max, for sometime in early 2020. Heads up Disney+, Apple TV, NBC Universal Comcast, Netflix, Amazon, Hulu, and the … Continue reading

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TV Surf Report: Take A Bite Out Of Apple TV’s Upcoming Development Slate Of Original Programming…

    {Updated Sept. 24, 2019} Santa Monica, CA — Apple TV  launches November 1 and will cost $4.99/mo. The newest addition to our Streaming World has a lot of exciting programming in development that we can watch soon on … Continue reading

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TV Surf Report: It’s Not TV, But Are We Still Into HBO? (Yes, But We Are Seeing Other People!)

{Updated Sept. 28, 2019} Santa Monica, CA — HBO, aka, Home Box Office, is being challenged right and left for its blue chip real estate in TV by rival companies such as Netflix, Amazon, Apple, Hulu and the forthcoming Disney+.  … Continue reading

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Film Surf Report: In 2020, Movie Heroes Will Be Super And Not All Will Be Wearing Capes (Unless Fur-Lined And/or Pink). It’s Kingsman Vs Elle Woods!

Santa Monica, CA — In 2020, Super Heroes arrive in the guise of Elle Woods, James Bond and Hercule Poirot. For actors Reese Witherspoon, Daniel Craig, and Kenneth Branagh, these iconic characters are their super hero roles, only without the … Continue reading

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Film Surf Report: Black Panther Leads A Strong Lineup Of Films For 2018 (Stock Tip: Buy #Disney)

  Santa Monica, CA  — Just renewed my Passport and am ready to travel to Wakanda to hang with Black Panther (and to check on The Winter Soldier who is still frozen) before heading to France to catch up with … Continue reading

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TV Surf Report: Branding in the Age of Streaming When Social Media Engagement Has Never Been More Important (Part 4 of 4)

Santa Monica, CA – A recent headline in Variety proclaimed that 22 million adults will cut the cord and get rid of their cable television subscription by the end of 2017. That’s a lot of lost revenue at $100/month/household.  Add to … Continue reading

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TV Surf Report: HBO Leads The Way In Branding in Premium Cable Where The Audience (But No Advertisers) Knows To Expect Quality

Santa Monica, CA — Know Your Brand. Cable Television has an easier time staking its claim than Broadcast or Streaming: It’s Not TV. It’s HBO! Premium Cable. HBO is the gold standard in subscription-based Television, still riding high with Quality Series, Original … Continue reading

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TV Surf Report: Praise Be! Hollywood Continues to Adapt Books, Graphic Novels and Podcasts

Santa Monica, CA — Oh, we never take the book, a high-profile literary agent told me recently in a meeting about shopping best-selling books and their prospective TV adaptations. This year, Hulu hit a creative home run (and marketing tool for … Continue reading

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